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Marketing

Data-Driven Digital Marketing That Fills Your Sales Pipeline

PPC, content marketing, email automation, and conversion rate optimisation that generates measurable ROI.

View case studies β†’
3.8Γ— Avg ROAS
40% Avg Lead Cost Reduction
100+ Campaigns Managed
β‚Ή0 Hidden Fees

Expert Digital Marketing Services

Traffic without conversion is vanity. We build integrated digital marketing systems that attract your ideal customers, nurture them through the funnel, and convert them into loyal advocates β€” all tracked to the rupee.

We combine senior engineering, transparent delivery, and conversion-focused UX so every project drives real business outcomes β€” not just a shipped product.

Why Choose Our Digital Marketing Services

Proven capabilities that reduce risk and accelerate time-to-value.

01

Google & Meta Ads

Conversion-optimised campaigns with weekly bid adjustments and monthly creative refresh.

02

Content Marketing

Long-form articles, case studies, and lead magnets that rank and build authority.

03

Email Automation

Behaviour-triggered sequences, abandoned cart, and re-engagement campaigns.

04

Conversion Rate Optimisation

A/B testing, heatmaps, session recordings, and landing page optimisation.

05

Analytics & Attribution

GA4 setup, custom dashboards, and multi-touch attribution modelling.

06

Marketing Automation

HubSpot or ActiveCampaign setup, CRM integration, and lead scoring.

Technologies We Master

Our developers leverage modern, proven tools to deliver scalable, secure, and future-ready digital products.

Google Analytics
Google Ads
Meta Ads
HubSpot
Mailchimp
Semrush

Our Delivery Process

01

Audit & Benchmarks

Review current channels, identify leaks in the funnel, and set 90-day targets.

02

Strategy & Roadmap

Channel mix, content calendar, budget allocation, and KPI framework.

03

Campaign Launch

Ads live within 7 days. Tracking pixels, conversion events, and UTM structure set up.

04

Weekly Optimisation

Bid strategy, audience refinement, creative testing, and negative keyword expansion.

05

Monthly Reporting

Plain-English report with cost-per-lead, ROAS, funnel metrics, and next month's plan.

06

Scale & Expand

Double down on winning channels, introduce new platforms, and grow the budget profitably.

Flexible Engagement Plans

Choose a plan that fits your scope. All plans include a free discovery call.

Starter

Single-channel growth

β‚Ή 25,000 / month
  • Google OR Meta Ads management
  • Up to β‚Ή50k monthly ad spend
  • Landing page & tracking setup
  • Monthly performance report

Enterprise

Full-funnel marketing

Custom
  • Omni-channel strategy & execution
  • Marketing automation & CRM
  • CRO & landing page production
  • Performance-based options
  • Priority support & weekly calls

Need something custom? We offer flexible retainers and dedicated teams β€” contact us for a tailored quote.

What Our Clients Say

β˜…β˜…β˜…β˜…β˜…

Softlance delivered our website ahead of schedule with exceptional quality.

Rajesh Kumar CEO, TechNova
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Their team understood our vision and built a product that exceeded expectations.

Priya Sharma Founder, GrowthLabs
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Professional, responsive, and technically excellent. Highly recommended.

Amit Patel CTO, FinEdge

Questions About Digital Marketing

How quickly will I see results from digital marketing?

Paid ads show results within 1–2 weeks. SEO and content take 3–6 months. We set realistic timelines in your strategy document.

What's the minimum budget for Google Ads?

We recommend β‚Ή30,000–₹50,000/month ad spend minimum to gather statistically significant data. Our management fee is separate.

Do you offer performance-based pricing?

We offer hybrid models with a base retainer plus performance bonuses tied to agreed KPIs like cost-per-lead targets.

Will I own the ad accounts and data?

Yes, always. We work inside your accounts. You retain full access and ownership at all times.

Free Consultation

Ready to Start Your Digital Marketing Project?

Get a free technical consultation and detailed proposal within 48 hours. No obligation β€” just clarity on scope, timeline, and investment.

  • Detailed proposal within 48 hours
  • No obligation β€” 100% free consultation
  • Trusted by 150+ businesses worldwide

Request a Free Quote

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