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AI Solutions by Industry

B2B AI Automation for Faster Sales Cycles and Leaner Operations

For manufacturers, distributors, IT services and professional firms — Softlance automates prospecting, proposals, RFQs and account management with AI.

  • Research prospects in seconds, not hours
  • Respond to RFQs the same day
  • Every account followed up on time

Get a free automation plan in 48 hours

Three fields. No spam. A specialist replies within 2 business hours.

Your details are private. We never share or sell them.

  • 48h Proposal turnaround
  • 100% Code & IP ownership
  • Fixed Price packages
  • 2-week Sprint cycles with demos

Sound familiar?

Long B2B sales cycles hide a lot of manual work

  1. Sales teams spend hours researching accounts and writing proposals from scratch.

  2. RFQs and tenders arrive as PDFs and emails that someone reads line by line.

  3. Deals stall for weeks without anyone noticing.

What we automate

AI for B2B sales, operations and partners

AI prospect research

Builds account briefs from websites, LinkedIn and news before every call.

Personalised outbound

Multi-step email and LinkedIn sequences written per account.

RFQ & tender processing

Extracts specs, quantities and deadlines from documents into your system.

Proposal & quote drafting

Drafts proposals from templates, past wins and price lists.

Account management alerts

Flags renewals, reorders and silent accounts.

Dealer & partner portal bots

Answers stock, pricing and order-status queries for channel partners.

How it works

RFQ automation and AI prospecting for B2B sales teams

B2B sales means fewer, larger deals with more documents and more people involved, and much of the effort goes into reading, researching and writing rather than selling. B2B AI automation takes on that reading and writing: it prepares research before a call, extracts the details from an enquiry, drafts the first version of a quote and keeps track of accounts that have gone quiet, while your team makes the commercial decisions.

RFQ automation starts where most enquiries actually arrive: email inboxes and procurement portals, as PDFs, Excel sheets and sometimes scanned drawings. A document pipeline applies OCR where needed, then an AI model pulls item descriptions, quantities, specifications, delivery terms and deadlines into a structured record. Each line is matched against your item master or price list in Tally, SAP Business One, Zoho or Odoo, and anything it cannot match confidently is highlighted for an estimator. The draft quote is assembled from your template and sent for internal approval before it reaches the buyer. AI prospecting runs alongside for outbound work: for each target account, an agent gathers public information from the company website, news and LinkedIn into a one-page brief and suggests an opening email that a rep edits and sends.

For example, an industrial valve manufacturer that receives tender documents from EPC contractors could have the relevant specification pages pulled out of a long PDF, matched against its catalogue and turned into a draft techno-commercial offer the same day. Its distributors, meanwhile, could check stock and order status through a partner bot instead of phoning the sales office.

This suits manufacturers, distributors, IT services firms and consultancies with repeatable quoting and a small sales team carrying many accounts. You provide sample RFQs, past quotes, the price list or item master, and ERP and CRM access. We hand over the pipelines, the extraction rules and an approval flow controlled by your sales head.

How it works

From first call to live automation in four steps

  1. Step 1 · Free

    Audit

    We map your workflows, data and tools, and find where AI saves the most time.

  2. Step 2 · 48 hours

    Blueprint

    You get a fixed scope, timeline and price — no surprises later.

  3. Step 3 · 2-week sprints

    Build

    We build, test and demo every two weeks, with your feedback built in.

  4. Step 4 · Ongoing

    Optimise

    We monitor results monthly and keep improving accuracy and ROI.

Outcomes we design for

What changes after go-live

  • Shorter quote turnaround

  • More meetings per sales rep

  • Fewer stalled deals

See what you could automate — in one 30-minute call.

No pitch deck. You leave with three concrete automation ideas, free.

Works with the tools you already use

We build on your stack first and add tools only where they pay off.

  • HubSpot
  • Zoho
  • Salesforce
  • WhatsApp Business API
  • OpenAI
  • Anthropic Claude
  • Google Gemini
  • Shopify
  • WooCommerce
  • n8n
  • Make
  • Zapier
  • Slack
  • Google Sheets

Engagement models

Start small. Scale what works.

Pilot

from ₹90,000

One high-impact workflow live in 2–3 weeks. Prove ROI before you scale.

Start a pilot

Dedicated AI pod

Monthly

An AI engineer, automation specialist and PM working as your in-house team.

Talk to us

Prices exclude GST and third-party costs such as model usage, messaging and software licences.

Frequently asked questions

Is B2B AI automation only for large companies?

No — SMEs with 5–50 salespeople often see the fastest payback.

Can it read our RFQ PDFs and Excel files?

Yes, including scanned documents with OCR.

Does it integrate with our ERP?

We connect to Tally, SAP Business One, Zoho, Odoo and custom ERPs.

Will outbound emails land in spam?

We set up domains, warm-up and sending limits to protect deliverability.

Do humans stay in control?

Yes — proposals and key emails can require approval before sending.

What does it cost?

B2B automation projects start from ₹90,000.

See how much sales time AI can give back — book a free B2B audit.

Tell us about your business. You’ll get a fixed-price proposal within 48 hours.

  1. We call within 2 business hours to understand your goals.
  2. Free 30-minute audit of your current workflows.
  3. Fixed scope, timeline and price — in writing, in 48 hours.

Request your free proposal

No obligation. Your information stays private.

Step 1 of 2

Free AI Automation Audit

A 30-minute call where we find the three tasks AI can take off your team first.