4.2× ROAS across Meta and Google with optimized landing funnels
Full-funnel digital marketing strategy delivering 4.2× ROAS for a D2C brand.
Rising CAC, inconsistent creatives, and landing pages that did not match ad messaging caused wasted spend.
Full-funnel strategy: audience research, creative testing, landing page CRO, and automated reporting dashboards.
ROAS improved from 1.1× to 4.2× in 90 days. CPL dropped 52%. Repeat purchase rate increased 34%.
MarketBoost needed a partner to unify creative, media buying, and landing page optimization under one growth framework.
We implemented weekly test cycles for hooks, offers, and audiences — with dashboards tying ad spend directly to revenue.
Softlance treated our ad spend like their own. Creative + landing page alignment made the difference.
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